SuperGifting

SuperGifting

Turn Corporate Gifting into a Scalable Revenue Channel.

The Supergifting™ strategy unlocks

  • Revenue outside of holiday spikes

  • Scalable corporate ordering & fulfillment infrastructure

  • Increased customer retention and higher lifetime value

  • Increased brand awareness and loyalty

  • Stronger, more strategic relationships

$1.24 Trillion

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projected size of global corporate gifting market by 2029

The
Team

We don’t just talk about strategy. We’ve built it, tested it, and scaled it. Why work with us:

Growth is our Goal
Recommendations tie back to a return on investment.

Blue Sky meets the Daily Grind
We connect brand, marketing, sales, and fulfillment so your program is scalable. We don’t just deliver ideas, we explain how to operationalize them.

The Opposite of “Good Luck with That”
Dedicated, enthusiastic support for founders and leadership team.

We Always take the Work Seriously. Not Ourselves.
We love what we do and we have fun doing it.

NATALIE MARKOFF

The Markoff Group SuperGifting™ Founder

Part strategist, part operator, Natalie is known for turning bold ideas into measurable growth bringing energy, clarity, and a “let’s make it happen” mindset to everything she touches.

CAROLINE LUBBERS

Goldfish Consulting
SuperGifting™ Partner

Strategist, builder, and professional dot-connector, Caroline has spent two decades turning big ideas into real growth proving that creativity and execution are better together (and more fun, too).

Supergifting™
Playbook

We guide clients step-by-step through our proprietary SuperGifting™ Playbook to help them build a successful, scalable corporate gifting strategy.

Inside the Playbook:

  • Corporate gifting isn’t “extra.” It’s relationship-building in its most concentrated form, and relationship-building is a growth lever. We start with the basic foundation that will help you build your strategy.

    • Define the Sales Channel

    • The Art of the Gesture

    • Understand Buyers & Recipients

    • Gift Speak: A Glossary

  • Define what corporate gifting actually means inside your business and develop clear targets so you can create a predictable, scalable growth engine.

    • Your Corporate Gifting Value Proposition

    • Your Ideal Corporate Gifting Customer

    • Create Your Gifting Occasion Strategy

    • Product Strategy: Pricing Tiers, Assortment, & Customization

  • Develop a strategic marketing and sales plan backed by the infrastructure to support growth.

    • Website & Ecommerce Strategy for Corporate Gifting

    • PDP & Content Strategy for Corporate Buyers

    • Operations, Attribution & Internal Workflows

    • What to Own vs What to Outsource

    • Corporate Gifting Marketing Strategy
      Go-To-Market Roadmap

Work With Us
Work With Us

67% of companies

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dedicate budgets for corporate gifting

Your
Questions,
Answered

  • We offer a range of solutions designed to meet your needs—whether you're just getting started or scaling something bigger. Everything is tailored to help you move forward with clarity and confidence.

  • Getting started is simple. Reach out through our contact form or schedule a call—we’ll walk you through the next steps and answer any questions along the way.

  • We combine a thoughtful, human-centered approach with clear communication and reliable results. It’s not just what we do—it’s how we do it that sets us apart.

  • Collaborative, honest, and straightforward. We're here to guide the process, bring ideas to the table, and keep things moving.

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with us

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